Last week there were reports that rap mogul Jay Z signed a $20 million endorsement deal with electronics giant Samsung to promote their Samsung Galaxy smartphones. The rumors were confirmed just days later when Jay Z posted a photo of a Samsung smartphone on his personal blog, Life+Times, and on Twitter.com asking his fans to tune in to game 5 of the NBA Finals for a special announcement at 9:15 p.m. Sunday.
The special announcement concerned the July 4 release of his upcoming album, titled Magna Carta Holy Grail, which he delivered via a strange 3-minute video that aired after the 2nd quarter of the hotly contested NBA Final matchup between defending champion Miami Heat and the San Antonio Spurs on Sunday night.
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